Alice Inn is a 4-room boutique bed and breakfast, located in a neoclassical townhouse in Pláka, Athens. The business provides friendly, informal hospitality in stylish and bohemian surroundings; a hotel experience that quite literally “feels like home”. It occupies the gap which exists between traditional hospitality units (3*-4* hotels) and the emerging informal accommodation sector (e.g. private listings on Airbnb), successfully appealing to both market segments. The next objective is to grow the business into a regional brand, including vertical and horizontal expansion. Alice Inn is owned by Cash Bravo & Walker, a Single-Member Private Company (Μονοπρόσωπη Ιδιωτική Κεφαλαιουχική Εταιρεία – Μ.Ι.Κ.Ε.). It started in 2012 with a 1.000€ cash loan, and in 2015 it is expected to gross c. 100.000€ in revenue.
Alice Inn Athens has been featured in the following magazines:
- Jacoline Winke’s Small Hotels in Greece (2013 edition)
- Sunday Times Travel section (July 2014)
- The Guardian Travel section (August 2014)
- Vice Guide to Athens (November 2014)
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